Design
Nique
Before establishing Loose Collective, Nick & Lucy Ennis were the founding Directors and Designers of Nique. The Australian fashion brand evolved from a side project back in ‘98 into a complex vertical retail and International wholesale business employing 65 staff. Running a fashion brand over 18 years required the successful navigation of signifiant change factors as well as the co-ordination of several divisions. The success of the business was determined by the ability to foresee change and co-ordinate design, production, finance, retail operations, digital marketing and user experience into one seamless operation.
Nick & Lucy were fortunate enough to design a full suite of their dream products from footwear to interiors and everything in between. Now they are offering their services to lifestyle brands, government groups and festivals looking to connect with millennial mind-set audience on a range of product-based and experiential projects.